Flip Your Trip – About

About

Flip Your Trip is a program initiated by the Seattle Department of Transportation (SDOT) to encourage and support the use of transit, ridesharing, walking, biking, and scooting. SDOT aims to decrease reliance on single-occupancy vehicles to align with the city’s equity, safety, mobility, and sustainability goals. SDOT’s Transportation Options Group manages the Flip Your Trip program to provide information on and incentives for alternatives to driving alone.

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Meet Sal the Salmon

Sal the Salmon is the face and voice of Flip Your Trip. She is passionate about connecting humans with the many ways of getting around. Let her guide you through the transportation options that fit your needs!

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How Seattle’s helping you get around this summer and beyond

We know getting around can be tough during a busy season of construction and major events — but you’re not alone. The City of Seattle is working around the clock to keep people moving. Here’s how we’re helping:

1. Monitoring Traffic 24/7

Our team tracks Seattle’s streets in real time from the Traffic Operations Center. We’ve added more traffic cameras, upgraded signal timing, and share live updates on X (formerly Twitter) and the Travelers Map so you can make smart, on-the-go travel decisions.

2. Making Transit, Biking, and Walking Easier

We’re investing in frequent, reliable bus service; building safer bike routes; adding wayfinding signs; and supporting last-mile options like shared scooters and bikes. We also work with transit partners to offer ambassadors and security staff to make your trip safer and smoother.

3. Working Together with Regional Partners

We coordinate with King County Metro, Sound Transit, WSDOT, and others to make transfers between buses, light rail, and other options as seamless as possible — especially around busy stations and major transit hubs.

4. Managing Streets to Keep the City Moving

From reviewing traffic control plans to inspecting work zones, we make sure construction doesn’t stop you from getting where you need to go. Our teams balance space for walking, biking, deliveries, and driving — and activate rapid response crews when incidents occur.

5. Keeping You Informed

You’ll hear from us across multiple channels — from news coverage and social media to posters, how-to videos, blog posts, and emails. We want you to have the tools you need to get around confidently, however you choose to travel.

Check out our past neighborhood-focused campaigns, which have provided mode-shift solutions to reduce congestion and encourage efficient travel. View our past campaigns below.

The March 2020 closure of the West Seattle High Bridge eliminated the primary route to and from West Seattle, which had carried over 100,000 daily vehicle trips. Flip Your Trip West Seattle addressed the closure with a multifaceted travel options program that provided support to residents of and employees in West Seattle, as well as the detour-affected communities of South Park and Georgetown.

Eligible participants who pledged to flip their trip received $25 in free transit credit via the Transit GO Ticket app or an ORCA card.

Program Highlights

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The Flip Your Trip Center City campaign focused on building awareness of travel options among frequent downtown travelers who do not receive subsidized ORCA cards from their employers. The goal was to motivate commuters to choose a mode of transportation other than driving alone, strengthen personal commitments to flip their trip, and create visible social norms around travel options. 

Eligible participants who pledged to flip their trip received $25 in free transit credit via the Transit GO Ticket app or an ORCA card. 

Program Highlights

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