Flip Your Trip – About

About

Flip Your Trip is a program initiated by the Seattle Department of Transportation (SDOT) to encourage and support the use of transit, ridesharing, walking, biking, and scooting. SDOT aims to decrease reliance on single-occupancy vehicles to align with the city’s equity, safety, mobility, and sustainability goals. SDOT’s Transportation Options Group manages the Flip Your Trip program to provide information on and incentives for alternatives to driving alone.

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Meet Sal the Salmon

Sal the Salmon is the face and voice of Flip Your Trip. She is passionate about connecting humans with the many ways of getting around. Let her guide you through the transportation options that fit your needs!

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Did you
KNOW?

61% of Seattle’s greenhouse gas emissions come from transportation (2020 Community GHG Emissions Inventory: Seattle)

Seattle is ranked the 19th most congested urban area in the US, with commuters spending an average of 46 hours in traffic in 2022 (INRIX)

Check out our past neighborhood-focused campaigns, which have provided mode-shift solutions to reduce congestion and encourage efficient travel. View our past campaigns below.

The March 2020 closure of the West Seattle High Bridge eliminated the primary route to and from West Seattle, which had carried over 100,000 daily vehicle trips. Flip Your Trip West Seattle addressed the closure with a multifaceted travel options program that provided support to residents of and employees in West Seattle, as well as the detour-affected communities of South Park and Georgetown.

Eligible participants who pledged to flip their trip received $25 in free transit credit via the Transit GO Ticket app or an ORCA card.

Program Highlights

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The Flip Your Trip Center City campaign focused on building awareness of travel options among frequent downtown travelers who do not receive subsidized ORCA cards from their employers. The goal was to motivate commuters to choose a mode of transportation other than driving alone, strengthen personal commitments to flip their trip, and create visible social norms around travel options. 

Eligible participants who pledged to flip their trip received $25 in free transit credit via the Transit GO Ticket app or an ORCA card. 

Program Highlights

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